The simple, convenient, and cost efficient solution that gets results for your small business
Visa Incentive cards are prepaid cards that can be used at millions of locations where Visa debit cards are accepted. They're an innovative, cost-efficient solution for rebate programs, consumer promotions, employee rewards, and trade incentives.
Innovative, cost-efficient solutions for small businesses
Visa Incentive cards make it easier than ever for small businesses to reward, motivate, and recognize—while giving recipients the power of choice and universal acceptance. Use them to increase employee satisfaction, drive revenue, influence consumer behavior, and motivate partners and sales teams.
Make it your own
Visa Incentive cards can be co-branded with the names/logos of up to two affinity/co-branding partners and customized with your own marketing message.
Use Visa Incentive cards for:
Give choice. Get results.
Visa Incentive cards can help you develop an attractive, easy-to-administer, card-based rebate program that increases sales while reducing costs and building awareness of your business. Consumers consistently say they prefer general-use rebate cards to merchant specific cards or checks1, so they also have a higher perceived value.How they're used
Visa Incentive cards make it simple for small businesses to directly motivate and reward specific consumer behavior, such as the purchase of a particular product or service. For example, consumers could receive a $50 rebate card for the purchase of a specific product during a designated promotional period. Use Visa Incentive cards as a cost effective replacement to time-consuming, paper-based rebate checks and improve program efficiency and distribution.
Key benefits
Here's how Visa Incentive cards can help your business achieve results in rebate programs:
- Motivate purchases and drives sales
- Streamline distribution of rebates and lowers related costs
- Offer choice and value to customers
- Provide an opportunity to promote a custom marketing message
- Build brand awareness with each card usage
Recipients will enjoy:
- The freedom to purchase what they really want, when they want
- Acceptance at the millions of locations where Visa debit cards are welcome
- Convenience and immediate access to funds
- Protection through Visa's Zero Liability policy2, so they're more secure than cash or checks
Card features
Key features include:
- Available co-branding on the front of the card with the names/logos of up to two affinity/co-branding partners
- Complete shopping protection through Visa's Zero Liability Policy,2, which protects recipients from unauthorized purchases if their card is lost or stolen
- Ability to direct spend to specific merchant category codes, such as gas merchants, for maximum program customization
- Optional personalization with cardholder name, or non-personalized cards for instant issuance
Note that when used for rebates, Visa Incentive cards are for one-time use and are not reloadable.
Get started today
Get Visa Incentive cards now and start developing your custom program today. Need more information? You'll find it here.
1 Rebate Card Survey Summary, Visa Research Services, April 2007
2 Visa's Zero Liability policy covers U.S.-issued cards only and does not apply to ATM transactions, PIN transactions not processed by Visa, or certain commercial card transactions. Cardholder must notify issuer promptly of any unauthorized use. Consult issuer for additional details or click here.
Influence behavior and enhance sales
Visa Incentive cards are an effective, easy-to-administer promotional solution for driving customer excitement and appreciation, while creating results for your small business. You can offer a number of promotional programs—from automobile test drives to new product trials. Plus, they're flexible and faster to execute than traditional promotional rewards.
How they're used
Your small business is just a few steps away from building excitement, influencing customer behavior, and enhancing sales. Common uses of the Visa Incentive card include:
- Automobile test drives
- New product trials
- Sweepstakes-based incentives
- Subscription-based incentives (such as cable television or cell phone subscriptions)
- Customer goodwill and appreciation programs
- Tradeshow traffic builder
Key benefits
Here's how Visa Incentive cards can help you achieve results and build a memorable and effective promotional program:
- Allow for tailoring to achieve desired results
- Faster to execute than traditional incentive solutions
- Offer choice and value to consumers
- Provide an opportunity to promote a custom marketing message
- Build brand awareness with each card usage
Recipients will enjoy:
- The freedom to purchase what they really want, when they want
- Acceptance at the millions of locations where Visa debit cards are welcome
- Convenience and immediate access to funds
- Protection through Visa's Zero Liability policy1, so they're more secure than cash or checks
Card features
Key features of Visa Incentive cards for consumer promotions include:
- Available co-branding on the front of the card with the names/logos of up to two affinity/co-branding partners
- Complete shopping protection through Visa's Zero Liability Policy1, which protects recipients from unauthorized purchases if their card is lost or stolen
- Ability to direct spend to specific merchant category codes, such as gas merchants, for maximum program customization
- Optional personalization with cardholder name, or non-personalized cards for instant issuance
Note that when used for consumer promotions, Visa Incentive cards are for one-time use and are not reloadable.
Get started today
Get Visa Incentive cards now and start developing your custom program today. Need more information? You'll find it here.
1 Visa's Zero Liability policy covers U.S.-issued cards only and does not apply to ATM transactions, PIN transactions not processed by Visa, or certain commercial card transactions. Cardholder must notify issuer promptly of any unauthorized use. Consult issuer for additional details or click here.
Give the reward they'll remember
What better way to show your employees you value their commitment than to let them choose the reward that's most meaningful to them? Visa Incentive cards are an innovative and effective alternative to recognizing employee performance, sales activity, health and wellness, and more. They can help you motivate employee behavior, improve employee satisfaction, and increase loyalty and commitment. Visa Incentive cards can even help reduce operating costs and streamline program administration, making it easy for you to give employees the choice they want and the recognition they deserve.
How they're used
Visa Incentive cards can help your small business foster employee loyalty and increase employee motivation and satisfaction. Employees find them desirable because they cover a wide variety of choices1, and Visa Incentive cards provide "trophy" and "halo" value and prestige among coworkers. They're a flexible, scalable solution for diverse types of employee reward programs, from milestone rewards to sales performance recognition. Common uses include:
- Sales awards
- Bonuses
- Service awards for recognizing employee tenure
- Performance recognition
- Health and wellness rewards
- Workplace safety awards
- Gifting
- Training completion
- Employee referrals
- Sales referrals
- Commissions
Key benefits
Here's how Visa Incentive cards can help you achieve results and build a memorable, exciting, and effective employee rewards program:
- Offers choice and value to employees
- Can be tailored to achieve desired results
- Recognize excellence in a timely manner
- Reduce operating costs for administering your program
- Provide an opportunity to promote a custom marketing message
- Build loyalty with each card usage
- The freedom to choose the reward they really want, when they want
- Acceptance at the millions of locations where Visa debit cards are welcome
- Convenience and immediate access to funds
- Lasting appreciation for their personally selected reward
- Protection through Visa's Zero Liability policy2, so they're more secure than cash or checks
Card features
Key features of Visa Incentive cards for employee rewards include:
- Ability to be sent to employees located outside of the United States
- Available co-branding on the front of the card with the names/logos of up to two affinity/co-branding partners
- Optional reloadability, so they're perfect for ongoing, successive programs
- Complete shopping protection through Visa's Zero Liability Policy2, which protects recipients from unauthorized purchases if their card is lost or stolen
- Ability to direct spend to specific merchant category codes, such as travel-related merchants, for maximum program customization.
- Optional personalization with cardholder name, or non-personalized cards for instant issuance
Get started today
Get Visa Incentive cards now and start developing your custom program today. Need more information? You'll find it here.
1 Employee Rewards, Visa Research Services, March 2007
2 Visa's Zero Liability policy covers U.S.-issued cards only and does not apply to ATM transactions, PIN transactions not processed by Visa, or certain commercial card transactions. Cardholder must notify issuer promptly of any unauthorized use. Consult issuer for additional details or click here.
Low-effort solutions. High-impact results.
Boost sales with easy-to-use Visa Incentive cards, a first-class incentive solution to motivate third-party sales partners. Visa makes it easy for you to offer choice, while streamlining costs, fostering loyalty, and building brand awareness.
How they're used
Visa Incentive cards can be an effective tool for motivating dealers, distributors, brokers, and sales professionals. Common program uses include awards for sales of specific products or for dollar volume, such as a $50 reward for every healthcare plan or automotive dealership plan sold. Use Visa Incentive cards to:
- Increase overall sales/purchase volume
- Push a particular product or line
- Encourage new product training
- Launch new products
Case Study: Leading Worldwide Automotive Manufacturer Drives Performance and Efficiency
The Visa Incentive card was instrumental in helping a leading worldwide automotive manufacturer build its brand, while reducing costs and improving administrative efficiency. Not only did over 98% of its salespeople express a preference for the Visa Incentive card, the company also realized these impressive results:
- Replaced more than 100,000 checks annually
- Saved more than 4,700 hours of processing checks
- Reduced incentive program costs by more than 30%
- Reduced payment delivery time by more than 2 weeks
- Increased performance in multi-line dealers by 10-20%
Key benefits
Here's why Visa Incentive cards are a great solution for helping your business reach your sales goals:
- Tailor your program to your needs
- Recognize results in a timely manner
- Reward for any volume of incremental sales
- Are more cost-effective than traditional reward programs
- Provide an opportunity to promote a custom marketing message
- Build brand awareness with each card usage
- The freedom to purchase what they really want, when they want
- Acceptance at the millions of locations where Visa debit cards are welcome
- Convenience and immediate access to funds
- Lasting appreciation for their personally selected reward
- Protection through Visa's Zero Liability policy1, so they're more secure than cash or checks
- Available co-branding on the front of the card with the names/logos of up to two affinity/co-branding partners
- Optional reloadability, so they're perfect for ongoing, successive programs
- Complete shopping protection through Visa's Zero Liability Policy1, which protects recipients from unauthorized purchases if their card is lost or stolen
- Ability to direct spend to specific merchant category codes, such as gas merchants, for maximum program customization
- Optional personalization with cardholder name, or non-personalized cards for instant issuance
Get started today
Get Visa Incentive cards now and start developing your custom program today. Need more information? You'll find it here.1 Visa's Zero Liability policy covers U.S.-issued cards only and does not apply to ATM transactions, PIN transactions not processed by Visa, or certain commercial card transactions. Cardholder must notify issuer promptly of any unauthorized use. Consult issuer for additional details or click here.
